we got game!
ISA believes that by activating the potential of the largest ever young generation, underserved communities will change. By connecting where it sparks, on the playing field. Where creativity, cooperation, talent, drive, character and self-confidence are unlocked.
our mission
We believe that when young individuals are given a fair chance, they will give back to their communities, whether by starting businesses, advocating for gender equality, or becoming leaders of change.
Our impact in numbers
Over the past 15 years we have…
Engaged
Young people in structured sports programmes
Reached youth across
Countries
Trained
Community sports coaches, managers, and mentors
Established
Sustainable partnerships to create ongoing opportunities for youth
Our Commitment to the UN Sustainable Development Goals
ISA contributes to global change by aligning with four key SDGs:
Learn more
We use sport to teach leadership, resilience, and life skills, fostering lifelong learning.
Learn more
We empower women and girls through sport, building confidence and leadership skills.
Learn more
We develop employability skills and promote entrepreneurship.
Learn more
We strengthen social cohesion and youth leadership in decision-making.
Read more about the sustainable development goals
Our approach
We tailor our programmes to the unique needs of young people in different regions, focusing on key approaches to help them engage, grow, and lead:
01
Game Programme
For all young people to participate in their community | We believe that playing sport boosts youth participation and is ultimately the very first step towards youth leadership.
read more
In the communities where we work, we see that young people often have limited opportunities to participate. However, sport provides them with a space within their community, where they can connect with positive role models and gain visibility on the playground – discovering their talents and showcasing their potential. By playing sport, young people have the chance to have fun, stay active, and team up with others.
Through our Game programme, ISA runs various community sports initiatives for young people. In addition, we develop high-quality coaches, invest in sustainable community sports structures, and work towards creating vibrant communities with multiple sports opportunities. This is particularly important in areas where community sports have previously been absent.
02
Change programme
For young people to gain personal power | We believe that on the playground, young people can build their personal power. The life skills gained there can be used to reflect, make choices, act accordingly, and ultimately influence one’s own life.
read more
At the playground, through play and sport, we provide young people with life skills education. Through our Change programme, ISA also trains life skills coaches, invests in organisations that empower youth, and works towards creating communities that offer youth-friendly spaces.
03
Game Changers Programme
For young people to lead social change | We believe in the potential of young people. We support them in realising the change they want to see in their lives and communities.
read more
At the playground, coaches support young people in setting personal goals, both in sport and beyond. Through our Game Changers Programme we develop mentors, invest in youth-centred organisations, and work towards creating youth-friendly communities. Together with these mentors, organisations, and communities, young people realise personal projects and lead social change.
Join us in creating change!
We believe in the power of youth-led social transformation. Join our mission to empower young people through sport, education, and leadership.
ISA has been granted the status of Public Benefit Organisation in the Netherlands.
We got game
“Basketball has been a great tool in giving me focus, through problematic times, home in my neighbourhood.”
– Salia Ouedraogo